SkySpecs is a global leader in renewable energy asset management, dedicated to improving the performance and efficiency of energy assets worldwide. As Visual Brand Manager, I played a key role in shaping the rebrand by developing a cohesive design system that captured the company’s new identity and values. I refined the color palette, selected typography, and established detailed brand guidelines to ensure consistency across all materials.

Beyond the rebrand, I led design efforts across a wide range of projects, including website design, marketing collateral such as brochures and one-pagers, trade show displays, company merchandise, and an online merch store. I also collaborated with subject matter experts to design white papers and produce informational videos that helped communicate complex topics in an engaging and accessible way.